Rather than go on a long-winded explanation, it’s better to quote exactly what they said. So, here goes:
On January 22, 2013 Namecheap is having an official Move Your Domains Day. Starting just after midnight EST we are offering $3.99 transfers for com, net, org, info, and biz domains! Some limits will apply and a $0.18 ICANN fee will be added to each com and net domains.
Reason for that is this:
As you may know, Namecheap is the leading domain name registrar focused on Internet freedoms. Last year, we had a successful campaign to further this goal and donated over $60,000 to the Electronic Frontier Foundation (EFF). This year, we’re doing it again. For each domain transferred to Namecheap on Move Your Domain Day, we will donate between $0.50 & $1.50, per domain, to EFF.
In case you just came in, someone in Reddit suggested boycotting domain registrar Go Daddy for their then-support for the Stop Online Piracy Act (SOPA) bill. The bill would’ve created lots of problems for website owners.
That time, NameCheap organized their Move Your Domain day for people who wanted an alternative to Go Daddy.
As history played out, the bill was subsequently dropped along with Go Daddy’s support for it.
So this time, NameCheap decided to hold this again. Not necessarily to protest against Go Daddy, mind you, but for anyone looking to move their domain name any time soon.
If you’re in the market for a new domain registrar, now’s your chance. It’s really limited, though, because you only have one day to begin the process.
So again, mark January 22, 2013 on your calendars. That’s when you can move to NameCheap while taking advantage of their significant savings.
As always, feel free to share your thoughts below or spread the word online. I’ll just be around.